Yovada, an online booking platform for the global wellness, spa and yoga travel market, has joined the Pacific Asia Travel Association (PATA).

PATA helps members build their business, their insights, their people, their network and their brand in the Asia Pacific travel and tourism market.

“In such a heavily saturated travel industry, brands must be more creative when curating and sharing their mission and service with customers. Through our relationship with PATA we’re looking forward to doing exactly that, expanding and growing our market in the Asia Pacific while providing a more engaging and targeted approach,” said Yovada cofounder David Lertsin.

Founded in 1951, the Pacific Asia Travel Association (PATA) is a not-for profit association that provides aligned advocacy, insightful research and innovation events to it’s member organizations to promote responsible travel and tourism development to, from and within the Asia Pacific region.

“Yovada is grateful for everything that PATA does, and the opportunity to be a part of it. We are confident that Yovada will find a strong identity within the organization and will be able to share and network within not only the Asia Pacific tourism region, but also wellness travel,” said Yovada co-founder and serial entrepreneur David Lerstin.

Yovada is looking forward to the networking opportunities and vast tourism data pertaining to the Asia Pacific region that PATA provides to their members, and sees a bright future for the relationship.

About Yovada

Yovada is the leading booking platform for the global wellness, spa and yoga activity travel market. Yovada helps users find, compare and book the right experience for them whilst giving hotels and organizers the marketing tools to reach their audience to book wellness and yoga activities worldwide. Features of the Yovada site include live availability with direct booking, and instant updates on rates, deals and availability through a proprietary mobile app for partners.

Yovada prides itself on the sites form, function and design like no other platform of its kind. Combining technology with intuitive design, organisers can enroll for free with all content publishing completed by Yovada to assure quality content and presentation. Yovada pushes the boundaries in the existing industry while demonstrating excellence on every level.